Panasonic is making bold predictions for the coming decade
Talk about New Year’s resolutions! On Friday, Panasonic issued its annual report in which it stated its aim to be the top green energy company in electronics by the year 2018. Using its acquisition of SANYO (a leader in solar cells and rechargeable batteries), Panasonic projects it will triple annual sales over the coming three years.
Panasonic is making big plans for its 100th anniversary in 2018. It is counting on green energy to propel it to hold top market shares for multiple products, with at least 10% operating profit and return on equity.
According to a story in TheStreet.com:
In solar specifically, Panasonic’s plan to invest approximately 100 billion yen from fiscal 2011 to 2016 to increase production of SANYO’s solar cells. Panasonic aims for the No.1 market share in Japan in fiscal 2013, and one of the top three companies in the global market in fiscal 2016.
In what is already becoming a trend among corporations looking to increase market share and brand loyalty through adoption and implementation of sustainable policies, Panasonic incorporated “green energy” throughout its business plan. Not only will the company implement environmentally sound manufacturing practices, but it plans to lead the way with respect to solar products, particularly in Asian markets.
However, Panasonic is thinking beyond its Japanese roots – to a global market in green energy.
With many companies ramping up their focus on sustainable policies and products, Panasonic has its work cut out for it in the coming years. If it hopes to achieve its aim to be the top green energy company, it will have to be on the cutting edge of new solar technology, with an eye on its competition.
Tags: green energy company, panasonic, sanyo, solar cells, solar products, sustainable policies, top green energy company
